BBC Worldwide has announced a new deal agreement with puzzle specialist Jumbo Games to produce puzzles for the iconic Teletubbies brand with the first range of puzzles developed being released this Spring.
Launching at Toy Fair, Jumbo’s puzzles are a strong addition to the celebrated Teletubbies portfolio. The brand, which is the only property to have been shown daily on CBeebies since the launch of the channel in 2002, has enjoyed a renaissance after their 10 year anniversary in 2007 and recently appeared on the CBeebies Live! tour for the second year running in 2008 wowing pre-school audiences with their classic dance moves.
Jo Bruce, Licensing Executive, BBC Worldwide says, “Teletubbies is a multi-award-winning brand and one which continues to grow into a classic evergreen property. We’re delighted to have Jumbo on board with the expertise to take the Teletubbies to the top in the puzzle market.”
Gray Richmond, Managing Director of Jumbo Games says, “Children absolutely love the Teletubbies. We noticed that there was a strong consumer demand for Teletubbies products in the marketplace and feel that puzzles are an ideal extension for the brand.”
Teletubbies Puzzles will be available from March 2009 onwards and suitable for 2+ years. Jumbo’s business is on a European scale, a sustainable business in major European markets and has a leading position in games, puzzles and educational segments. Diset and Jumbo are 100% subsidiaries of JUMBODISET which is a 100% subsidiary of M & R de Monchy N.V founded in 1851 in Rotterdam, the Netherlands. Headquarters in Holland and commercial subsidiaries in UK, Germany and Belgium. Export business in more that 50 countries.