The country’s top Spanish-language sports brand, Fox Sports en Espanol, is expanding the way fans interact with their favorite soccer teams by adding Power Soccer, a web-based, console- quality, multi-player soccer game developed by Power Challenge to its online, broadcast and advertising offerings. Power Soccer was integrated into the Fox Sports en Espanol’s website.
“This is a great win for both our users and advertisers looking to reach passionate soccer fans,” says David Sternberg, General Manager and Executive Vice President for Fox Sports International. “Our broadcast space continues to grow in popularity around the globe and Power Soccer(R) allows us to bring viewers online to experience our great content and entertainment experiences, as well as drive online users who love soccer and gaming to our broadcast coverage.”
Power Soccer users build, personalize and play their own soccer teams in live head-to-head matches with other players around the globe. Users can join their favorite national and Premier League teams in the Power Soccer Fan Zone, then play Championship Cups against other fans to earn trophies for their favorite teams.
“We’re excited to work with Fox Sports en Espanol and expand the total soccer experience for users around the globe,” said Johan Christianson, Chief Executive Officer of Power Challenge. “In the months ahead, we’ll create unique tournaments that tie in with the real-world telecasts, giving users a unique possibility to follow the action on TV while also engage on the web.”
With 240 million page views to date, the new online asset, Power Soccer, is expected to drive online usage significantly.