The Financial Times has announced that BurrellesLuce, a US provider of media monitoring services, has agreed a new license with the Financial Times that will increase its coverage and change the way FT articles are accessed.
From 1st October 2010, the BurrellesLuce service will deliver links to FT articles hosted on FT.com, including online content and PDFs of press cuttings from all regional print editions of the FT newspaper.
Registered users of FT.com can access up to 10 articles per month at no cost. Unlimited access to FT articles requires a premium or corporate subscription.
Caspar de Bono, Managing Director of B2B at the Financial Times, said: “We have created a system that increases coverage and reduces costs for low frequency users. We recognize the value of the services provided by BurrellesLuce and at the same time want to ensure price transparency and consistency for customers of the Financial Times.”
Dan Schaible, BurrellesLuce Senior Vice President Content said, “BurrellesLuce remains committed to supporting the efforts of our content providers to find sustainable business models that provide equity for our customers based on use. We are pleased to be a media monitoring partner of the FT. We are especially pleased to be allowed meaningful input on the FT’s efforts as they continue to evolve their strategy.”
The agreement with BurrellesLuce supports the FT’s direct licensing strategy, providing FT license holders with unlimited access to FT journalism through FT.com and third-party technology platforms. The FT has 38 authorized FT channel partners, including 19 media monitoring agencies.