London: Ogilvy & Mather has announced the appointment of Rik Ledder as the new Chief Executive Officer (CEO), Ogilvy & Mather Netherlands. In this position, Rik will be responsible for all Group operations in the market. He will start at the agency on October 1st and report to Paul O’Donnell, Vice Chairman, Ogilvy & Mather EAME.
Rik joins Ogilvy from RAPP Amsterdam where he is currently Managing Director and a member of the Board of RAPP Europe. He has worked at the DDB affiliate since 2004. Prior to joining RAPP, Rik was responsible for managing group clients at TBWA.
Speaking about this key hire, Paul O’Donnell, Chairman, Ogilvy & Mather UK and Vice Chairman, Ogilvy & Mather EAME said: "Rik’s experience is going to be invaluable as we prepare for the next stage of Ogilvy’s development in this important market. In particular, Rik’s deep knowledge of digital marketing combined with his experience in building a strong consulting practice, will bring tangible value to our clients at this pivotal time. We are confident he’s the right person for the job."
About his appointment, Rik said: "I am honored and delighted to lead Ogilvy in the Netherlands. It is a huge opportunity to work within this group of professionals, awarded Most Creative Network of the Year at Cannes, as well as Most Effective Agency Network at the Effies. I look forward to cultivating and growing these strengths within the team in Amsterdam."