New York :Award-winning broadcast journalist, Ed Gordon will make his return to BET Networks’ news division. Gordon, a well seasoned anchor, reporter, interviewer, radio host and Emmy Award-winning broadcaster will join the network for a variety of news programs and specials. Gordon’s return bolsters the news division’s roaster which includes correspondents Jeff Johnson, Andre Showell [...]
Los Angeles: THE OPRAH WINFREY NETWORK has acquired television rights to the critically acclaimed, box office hit PRECIOUS: BASED ON THE NOVEL PUSH BY SAPPHIRE from Lionsgate (NYSE:LGF). OWN Chief Executive Officer Christina Norman and Lionsgate Television President of Programming & Production Kevin Beggs made the announcement today. OWN has licensed the first broadcast window [...]
New York : The New York Times Company has announced that Alan J. Blosser has joined UCompareHealthCare.com as director of sales. In this role, Mr. Blosser will be responsible for selling UCompareHealthCare’s Patient Gateway program , which allows doctors to reach patients more effectively through tailored online profiles. He will report to Mark Donnelly, general [...]
Brazil: comScore, Inc. has released a report on the top online classifieds sites in Brazil for January 2010. The data showed that OnLine eXchange (OLX) led this fast-growing category, which now reaches more than 30 percent of Brazilian Internet users in a given month.
“Online classifieds is emerging as a high-growth sector of the online landscape [...]
Los Angeles: News Corporation has announced that Owen Van Natta will step down from his position as MySpace CEO, effective immediately. Van Natta will be replaced by newly-elevated co-Presidents Mike Jones and Jason Hirschhorn, who will each report to Jon Miller, Chairman and CEO of Digital Media for News Corporation. All three executives joined MySpace [...]
Miami : The latest ad for the 2010 Honda Odyssey declares: “If your kids can imagine it, we can build it.”
Traditionally, minivan ads have highlighted the same standard features without taking into consideration what emotions are really influencing the consumer’s decision. That was, until Salvador Veloso and Marco Vega, Creative Director and Planning Director at [...]
truTV, which scored its best ratings year ever in 2009, will be part of the ad lineup for CBS’s broadcast of the Super Bowl. truTV’s first Super Bowl ad will feature one of the NFL’s most popular players, Troy Polamalu of the Pittsburgh Steelers.
truTV programming includes original series that focus on giving viewers access to [...]
Official viewing figures released this week confirm 2009 as a landmark year for BBC Vision with an increasing number of Licence Fee payers enjoying BBC Vision’s programmes across a variety of platforms.
BBC One and BBC Two lead peak time viewing with shares of 22.9% and 7.6% respectively.
BBC One remains the UK’s most-watched channel with a [...]
Although circulation has been the common currency for setting advertising rates in print, advertisers are looking for much more than just numbers when it comes to on-line audiences.
In the near future, advertising rates will be heavily based on consumer behaviour, which is more easily measurable on the web, says Matthew Dodd, a leading expert on [...]
Reston: comScore, Inc. has released November 2009 data from the comScore Video Metrix service, showing that more than 170 million U.S. Internet users watched online video during the month. Online video viewing continued to reach record levels in November with nearly 31 billion videos viewed during the month, and Google Sites accounting for 39 percent [...]