Chicago : Euro RSCG 4D Discovery, the North American data analytics, CRM and behavioral marketing agency network of Euro RSCG Worldwide, has announced the acquisition of , the award-winning, full-service Internet marketing and interactive design agency, based in Baltimore, Maryland. Effective immediately, the agency will become part of Euro RSCG 4D Discovery’s Baltimore office, expanding [...]
Solicon Valley : Glam Media, Inc. has announced that it is going to acquire AdPortal , a leading publisher advertising-technology startup based in San Francisco and New York, and also announced the launch of “GlamAdapt for Publishers,” a fully automated publisher-side platform for seamlessly packaging digital advertising solutions across multiple ad sales channels–Agencies, Demand-Side Platforms, [...]
New York: Meredith Corporation has announced that it has completed its acquisition of mobile marketing specialist The Hyperfactory . The acquisition further enhances the capabilities of Meredith Integrated Marketing, the company’s business-to-business unit that provides leading corporations and brands with custom marketing solutions. “The completion of our acquisition of The Hyperfactory is consistent with Meredith’s [...]
New York : News Corporation has announced that it approached the Board of British Sky Broadcasting Group plc (“BSkyB”) on Thursday, 10 June 2010, and proposed making an offer to acquire the entire issued and to be issued share capital of BSkyB not already owned by it for 675 pence in cash per share subject [...]
New York: News Corporation has announced that it has acquired Skiff, LLC, Hearst Corporation’s e-reading platform designed to deliver premium journalism to tablets, smartphones, e- readers and netbooks. The Company also announced an investment in Journalism Online LLC, the venture dedicated to enabling newspapers, magazines and online-only publishers of quality content to collect revenue from [...]
Los Angeles : Brand Sense Partners today announced the launch of a $150 million investment vehicle that is focused on acquiring and incubating intellectual property assets. As a well-established leader in licensing and brand management, bsp has a long and successful track record of assisting brand owners to manage their intellectual property more effectively and [...]
Sunnyvale :Yahoo! Inc. has announced the acquisition of Koprol. Headquartered in Jakarta, Indonesia, Koprol extends Yahoo’s social, mobile and local offerings and focuses on the intersection of location, community expertise and mobile experiences that have become important trends around the globe. Koprol enables users to interact and share knowledge about their community in a way [...]
Sunnyvale :Yahoo! Inc. (NASDAQ: YHOO) has announced it has signed a definitive agreement to acquire Associated Content Inc. This strategic move extends Yahoo’s ability to provide high quality, personally relevant content for the benefit of more than 600 million users as well as tens of thousands of advertisers. As Yahoo! enhances its social, mobile, local, [...]
Warner Bros. Home Entertainment Group has announced the acquisition of Turbine, Inc., the largest privately-held online gaming studio in North America, further strengthening Warner Bros.’ position as one of the industry’s fastest growing, full-scale games publishers. “Turbine is a leader in online entertainment and a strong strategic fit for Warner Bros. as we continue to [...]
Chicago : Vibes Media has announced that it has acquired self-service mobile advertising company, Zeep Mobile. Under the terms of the agreement, Zeep’s mobile messaging technology will be integrated into the Vibes platform and all Zeep employees will become part of Vibes Media. Zeep’s network of over 10,000 developers will also be integrated into Vibes. [...]