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Jennifer Peabody to Lead Euro RSCG Edge

Jennifer Peabody to Lead Euro RSCG Edge

Carlsbad :Euro RSCG Edge, the direct response marketing arm of Euro RSCG Worldwide, has announced a newly reorganized short form media group, designed to continue its rich history of innovation and leadership in the direct response industry. Effective immediately Jennifer Peabody will serve as vice president of short-form media; Chad Crammer will serve as director [...]

September 2 2010 | Posted in Media Industry | Read More »

Microsoft Sites Ranked top Online Property in Mexico

Microsoft Sites Ranked top Online Property in Mexico

Mexico City : comScore, Inc. has released a report on the top Internet destinations and content categories in Mexico based on data from its comScore Media Metrix service. The study found that Mexico’s Internet population grew 21 percent in the past year as 16.5 million visitors age 15 and older visited an online destination from [...]

September 1 2010 | Posted in Audience /readership pulse | Read More »

Google ,Facebook and Microsoft Sites rule Chile’s online audience

Google ,Facebook and Microsoft Sites rule Chile’s online audience

Santiago( Chile) :comScore, Inc. has released a report on the top Internet destinations in Chile based on data from its comScore Media Metrix Service. The report found that Google Sites led as the most-visited Internet property in the market, reaching 95 percent of all Chileans online. Facebook.com ranked as the second-most visited property reaching 6.2 [...]

September 1 2010 | Posted in Audience /readership pulse | Read More »

HBO bags 25 Primetime Emmy Awards

HBO bags 25 Primetime Emmy Awards

Sao Paulo : HBO received 25 Primetime Emmy Awards, the most of any network at the 62nd Primetime Emmy Awards Show, which took place Sunday night in Los Angeles. The miniseries, “The Pacific,” headlined the list of awarded programming, with 8 Emmys, while the HBO® original made-for-TV film, “Temple Grandin,” was awarded 7, and “The [...]

September 1 2010 | Posted in Awards/Honours | Read More »

Paris, Tehran blast Iran media insults of Carla Bruni

Paris, Tehran blast Iran media insults of Carla Bruni

Tehran/Paris : Both the Iranian and French governments Tuesday condemned the Iranian media for calling the French first lady, Carla Bruni-Sarkozy, “immoral” and a “prostitute”. Iranian media attacked Bruni-Sarkozy after she made a plea online for the life of an Iranian woman sentenced to death by stoning for adultery. “We are letting Iranian authorities know [...]

September 1 2010 | Posted in Media Industry | Read More »

Google, AP reach deal on online news

Google, AP reach deal on online news

San Francisco : Google and the Associated Press have reached a new deal that will allow the web-search giant to continue running stories from the AP on its Google News site, the internet company said Monday. Terms of the deal were not disclosed in the announcement, which was posted on Google’s official blog. Google has [...]

August 31 2010 | Posted in Joint Ventures/Partnerships | Read More »

NAMIC Announces 2010 EMMA Winners

NAMIC Announces 2010 EMMA Winners

New York : The National Association for Multi-ethnicity in Communications (NAMIC) has announced the winners of its Excellence in Multi-cultural Marketing Awards (EMMA).  Held in conjunction with the Annual NAMIC Conference, the awards competition showcases marketing efforts targeting one or more cultural segments including, but not limited to African American, Asian and Hispanic markets.  The [...]

August 27 2010 | Posted in Media Events | Read More »

World cup mania shoots up video consumption in Brazil

World cup mania shoots up video consumption in Brazil

Brazil: comScore, Inc.  has released a study on online video consumption in Brazil. The study found that in July 2010 more than 35 million Brazilians watched online video, representing approximately 85 percent of the total online population. The study, which tracked the video viewing behavior of Brazilians during the months of the World Cup, reported [...]

August 27 2010 | Posted in Media Research | Read More »

Males Driving Europe’s Summer of Mobile Love

Males Driving Europe’s Summer of Mobile Love

London: comScore, Inc. has released data from its comScore MobiLens service showing that young adult males factor prominently in the increase in Europeans accessing dating sites on their mobile phones. Of the nearly 11 million users accessing mobile dating services each month, 22 percent are males between the ages of 25-34 years old, compared to [...]

August 26 2010 | Posted in Media Research | Read More »

Google continue to rule US search market

Google continue to rule US search market

Reston: comScore, Inc. recently released its monthly comScore qSearch analysis of the U.S. search marketplace. With the July 2010 qSearch data release, comScore will now be reporting “Explicit Core Search” results alongside its standard “Total Core Search” results in order to provide transparency around the impact of contextually driven searches. Google Sites led the U.S. [...]

August 24 2010 | Posted in Digital, Media Research | Read More »