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BBC garners Record audiences for Digital Services

BBC garners Record audiences for Digital Services

It’s been a record year for BBC Vision’s digital services with more people than ever watching BBC Three, BBC Four, CBBC, CBeebies and BBC iPlayer.
And BBC One and BBC Two have achieved the strongest viewing in peak (6.00-8.30pm) among terrestrial channels during a period of creative strength which has seen both channels launch new series [...]

December 9 2009 | Posted in Audience /readership pulse | Read More »

Microsoft Sites Capture Nearly 15 Percent Share of Attention

Microsoft Sites Capture Nearly 15 Percent Share of Attention

Reston :comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, has released a study of online engagement at the top worldwide properties based on data from its comScore World Metrix service. The study found that Microsoft Sites captured nearly 15 percent of time spent online worldwide in September, making it the most engaging [...]

November 10 2009 | Posted in Audience /readership pulse | Read More »

BBC World News overtakes CNN in peak time in Europe

BBC World News overtakes CNN in peak time in Europe

For the first time, BBC World News peaktime audience has overtaken CNN’s across Europe, in both morning and evening slots.
The recent EMS survey, which monitors the media habits and attitudes of Europe’s top earners and decision makers viewing BBC, shows that, in the morning slot from 6.00 am to 9.00 am, the average audience in [...]

November 10 2009 | Posted in Audience /readership pulse | Read More »

comScore launches Physician Behavioral Measurement Solution

comScore launches Physician Behavioral Measurement Solution

First-of-its-Kind Intelligence Tool Illuminates Impact of Physicians’ Digital Media Usage on Prescription Writing Behaviors; Helps Marketers and Advertisers Communicate Pharmaceutical Benefits to Key Influencers
Reston : comScore, Inc. and ImpactRx, a pharmaceutical insights company, have announced the availability of the comScore/ImpactRx Physician Behavioral Measurement solution, the only digital measurement solution that connects physicians’ online and mobile [...]

November 3 2009 | Posted in Audience /readership pulse | Read More »

DogTime Audience Approaches 28 Million Monthly Visitors

DogTime Audience Approaches 28 Million Monthly Visitors

San Francisco ogTime Media, the largest vertical media community focused exclusively on pet owners, today announced that its audience has grown to approximately 27,830,000 unique visitors a month, as reported by comScore Media Metrix(1).
To date, DogTime’s line-up of premium advertisers, traffic-driving tools and social media programs have attracted more than 500 publishers, 420 bloggers [...]

October 28 2009 | Posted in Audience /readership pulse | Read More »