Home » Posts tagged with "Xaxis"
Group M Launches Xaxis, Ad Agency’s Most Comprehensive Audience Buying Solution
Tweet
New York :GroupM has announced the launch of Xaxis, a global audience buying company that combines all of the demand-side data and technology resources of WPP (NASDAQ : WPPGY) and the trading leverage of the GroupM agencies into a single comprehensive resource.
Housing the world’s largest pool of audience profiles in its proprietary...