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Revenue from Global Mobile Advertising to Grow 400 Percent Between 2011 and 2016
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Delhi: Worldwide mobile advertising revenue is forecast to reach $11.4 billion in 2013, up from $9.6 billion in 2012, according to Gartner,Inc. Worldwide revenue will reach $24.5 billion in 2016 with mobile advertising revenue creating new opportunities for app developers, ad networks, mobile platform providers, specialty agencies and even...
10 Trends That Will Shape consumer mind-set in 2013
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New York : JWT, the world’s best-known marketing communications brand, has released its eighth annual forecast of key trends that will drive or significantly impact consumer mind-set and behavior in the year ahead.
According to the forecast, we’ll see everyday objects become smarter as technology gets embedded into everything...
Carat moderates global ad spend growth forecasts to 6.0% for 2012
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Carat, the world’s leading independent media communications agency, has released its updated forecasts for global advertising expenditure for 2011 and 2012.
Carat’s data shows global advertising expenditure has and will continue to grow in 2011, outperforming the advertising market levels of 2008. Carat now predicts that global...