The website of BBC Russian – bbcrussian.com – and GZT.RU, one of Russia’s top ten online news portals, today announce a new agreement that will enable international news seekers to access a variety of Russian-language video content from bbcrussian.com, direct from the GZT.RU website. The deal with the online news portal will make BBC video [...]
Personalized Search Experience Focuses on Real-time Listings, and Community, Demographic and Lifestyle Information Toronto: Yahoo! and Zoocasa, Canada’s fastest growing real estate search site, today announced the launch of a new application that enables Canadians to access Zoocasa’s online real estate search service directly from their Yahoo.ca homepage. Now the more than 17 million Canadians [...]
Zale Corporation, known as the leading specialty retailer of diamonds and other jewelry products in North America, has selected GSD&M Idea City for its US-based media efforts and North American creative duties for the Zales, Zales Outlet, Gordon’s Jewelers and Canada-based Mappins Jewellers and Peoples brands. In this capacity, GSD&M Idea City is charged with [...]
The Carnegie Challenge Cup Final, Rugby League’s oldest and most prestigious knockout competition, will be broadcast live for the first time in high definition on the BBC HD channel (Saturday 28 August, kick off 2.30pm, BBC HD & BBC One). Challenge Cup holders Warrington Wolves will take on Super league champions Leeds Rhinos in the [...]
Worcester : The Telegram & Gazette has announced that it will adopt a new paid metered model for its Web site, telegram.com, beginning tomorrow that will apply to local articles produced by the Telegram & Gazette. Newspaper subscribers will continue to receive unlimited access to news content on telegram.com as part of their subscriptions. When [...]
New York : Titan has renewed its exclusive contract to sell the advertising on the Orange Country Transportation Authority (OCTA) properties following an initial five-year partnership. The new five-year contract, won competitively, is based on an initial three-year term, followed by two, one-year extensions. It begins September 1, 2011. This win maintains the company’s Transit [...]
Shelton : The huge investment in a World Cup sponsorship is paying off for some companies, while others are seeing little return for their money. A new study with Survey Sampling International’s (SSI) global panels — comparing sponsorship awareness before and after the World Cup — reveals that VISA, McDonald’s and Hyundai are seeing gains [...]
Los Angeles: Maurizio Vitale has been named senior vice president, marketing, OWN: THE OPRAH WINFREY NETWORK, it was announced today by Christina Norman, chief executive officer, OWN, to whom he will report. In this position Mr. Vitale will be responsible for all on-air and off-air marketing and promotional opportunities for the network, as well as [...]
New York: SELF Magazine and the makers of STAYFREE pads, CAREFREE liners and o.b. tampons are excited to announce an innovative collaboration for this summer’s return of the 2010 Lilith Tour. After a decade-long hiatus, the music festival has returned to once again celebrate and empower women in music. For the first time, SELF has [...]
Alan Hodge has been named Trading Director for Maxus Worldwide, a new position with the rapidly expanding and award-winning GroupM global media agency, it was announced today. The announcement was made by Maxus Global CEO Kelly Clark, who said Hodge will manage the agency’s media buying commitments, participate in new business efforts, and work with [...]