MEC celebrates its 10th anniversary
Tweet MEC (Mediaedge:cia) was created in 2002 from the first ever merger in WPP’s history of two of the industry’s most innovative independent...
Advertising
MEC celebrates its 10th anniversary
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- G2 Joshua wins global Costa Coffee account
- Draftfcb to sponsor Roger Hatchuel Academy for the third straight year
- Cannes Lions honours Mars with Advertiser of the Year 2012 Award
- American Eagle Outfitters selects MediaCom for global media duties
- Ogilvy Group Russia wins 7 EFFIE 2011 awards
- La Virginia names McCann Buenos Aires as agency of record
- Moody Britain 2012: As the cloud lifts Britons find inspiration in Virgin and John Lewis
Digital
McCann London ,UM International create application to launch Kinect,Star Wars for Xbox 360
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- Mobile Powers UK Internet Usage Growth
- Social media marketing spend predicted to nearly triple over five years
- Yahoo! to Deepen UK Content with Launch of Yahoo! Contributor Network
- US newspaper chain Gannett to charge readers for online content
- Connected Devices Become Key to Content Consumption
- Second WPFC conference at UNESCO to discuss challenges posed by digital media to journalism
- Google joins major innovators in the global app space
Television
BBC to showcase Earth’s most charismatic animals
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- Russia to launch commercial-free public TV
- Christiane Amanpour Returns to CNN Worldwide
- Reality TV offers great perks: Lauren Conrad
- Winfrey regrets launching OWN channel
- Sofia Vergara enthusiastic about `Saturday Night Live’
- Satire Is Back: phyzog.tv Gets In Your Face
- BBC Worldwide announces UK’s biggest televised fundraising efforts
Media Events & Initiatives
Bill Clinton to speak at Cannes Lions
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- IBM “Think” by Mirada wins first ADC Audience Award
- Eurobest Returns to Lisbon
- Brazil’s Street Child World Cup football team visits London
- Dubai Lynx sees over 2000 entries into 2012 awards
- WAN-IFRA Middle East Conference Opens
- USA Today announces Kick-Off of 2012 U.S. Young Lions competitions
- The 22nd World Newspaper Advertising Conference in Prague
Print Media News
Redesigned Boston Globe Magazine Debuts Sunday
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- The New York Times announces 50% off Individual and Gift Digital Subscriptions
- ACP,Hearst Magazines to launch Elle magazine in Australia
- The Boston Globe lacunches special magazine on Top Places To Work For 2011
- Hearst Magazines International launches Harper’s Bazaar in Brazil
- FT reaches a quarter of a million digital subscribers
- BBC Magazines to launch Octonauts magazine
- Financial Times launches MBA Newslines
Media Trends & Research
Q4 2011 local searches affected by holiday shopping, year-end activities
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- Traditional Home Launches Spring Issue Of tradhomemag.com
- Unwanted Digital Ads Turn Off US, UK Customers
- Google+ Holds Promise but Remains Weak on Usage
- Ad unit size affect display ads’ in-view percentage
- GroupM study: 2011 global internet ad spend hit $85bn for 17% total investment
- Brand Marketers Home In on Online Target Audiences
- USA TODAY Sports Media Group rises to number four
Entertainment
Taylor Swift wins entertainer of the year award
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- Jimmy Kimmel to host Emmy awards 2012
- Kate Winslet, Peter Dinklage win best actors in TV series
- Madonna’s ‘Masterpiece’ wins Golden Globe award
- Paramount Pictures Tops All Studios With the Biggest Box Office Gross in 2011
- Oxjam Brixton posters pastiche classic gig promos
- BETC London launches Worker Records
- Miranda Kerr turns wellbeing magazine guest editor
Media Economy
Meredith Board Declares Dividend; Current Annual Yield 5.5%
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- Local Media Group Posts Record 3rd Quarter Profit
- Facebook to buy Instagram for $1 bn
- Possible Worldwide to acquire digital agency Carnation in Hungary
- WPP acquires Crowdverb, an advocacy firm in the US
- WPP acquires EffectiveUI in Denver, Colorado
- Meredith Completes Acquisition of Allrecipes.com From Reader’s Digest
- Media General may sell Newspaper business
Controversaries
